Straight From The Source: How Capturing Data Directly Is Transforming Trials

There’s a single word that captures the spirit of business since the start of the pandemic: “direct.” Brands are adopting direct-to-consumer models wherever possible to trim time and costs from the distribution chain. And it’s not that different in the data world. “Direct” is the catchword of the day. 

Most clinical trial data can now be collected directly and automatically – at the moment of inception – without the need to transcribe and verify source records or integrate software. This direct-to-database model is far simpler, faster, cleaner, and compliant than paper-based methods. And, with the right eSource platform, trial data can be aggregated, integrated, and classified to accelerate data analysis for insight-based decisions in real time.